Miu Miu

Miu Miu is Miuccia Prada’s most personal creative statement — the label she uses to chase ideas that are too playful, too intellectual, too strange for anywhere else. Since 1993, Miu Miu has cultivated a fiercely loyal following among women who find beauty in the subversive and charm in the unexpected. The collections feel simultaneously like a film-school wardrobe and a couture house, blending literary references with girlish silhouettes and an irreverent sense of fun. Miu Miu fragrances bottle this same contradictory spirit: delicate and daring, innocent and knowing.